Shift to RePlay: New World Birkenhead Takes the Next Step Towards Reuse
What happens when reusable packaging becomes the everyday choice, rather than an alternative? New World Birkenhead is helping us find out!
The RePlay Returnables journey has reached an exciting new milestone with the launch of Shift to RePlay at New World Birkenhead.
In a bold move to reduce single-use packaging waste, the store has removed round single-use containers from its Service Deli and replaced them with RePlay returnable containers.
This next phase takes the RePlay trial a step further, exploring how customers respond when reusable packaging becomes the standard option.
RePlay™ is an innovative returnable packaging solution designed for foodservice, replacing single-use packaging with durable, reusable polypropylene containers. With no app, card tap or deposit required, customers simply enjoy their food and return their containers to an in-store RePlay Smart Bin, where they are collected, professionally
RePlay™ is an innovative returnable packaging solution designed for foodservice, replacing single-use packaging with durable, reusable polypropylene containers. With no app, card tap or deposit required, customers simply enjoy their food and return their containers to an in-store RePlay Smart Bin, where they are collected, professionally cleaned and returned to circulation for repeated use.
Enjoy Everything. Waste Nothing.
Enjoy: Choose your favourite deli food in a RePlay reusable container. No card tap, app or deposit required!
Return: Remove the price label, give your empty container a quick rinse, and return it to the RePlay Smart Bin in-store on your next shopping trip. It's free to use — all we ask is that you return it so it can be reused.
RePlay™: Ret
Enjoy: Choose your favourite deli food in a RePlay reusable container. No card tap, app or deposit required!
Return: Remove the price label, give your empty container a quick rinse, and return it to the RePlay Smart Bin in-store on your next shopping trip. It's free to use — all we ask is that you return it so it can be reused.
RePlay™: Returned containers are professionally cleaned and sanitised, ready to be used again and again. Every return helps reduce single-use packaging waste and keeps valuable resources in circulation.
RePlay is Bonson’s returnable packaging system, developed following two years of research and development. Designed to support the shift towards a circular economy, RePlay replaces single-use packaging with durable containers that can be used, returned, and reused again and again. With no app, card tap or deposit required, RePlay makes r
RePlay is Bonson’s returnable packaging system, developed following two years of research and development. Designed to support the shift towards a circular economy, RePlay replaces single-use packaging with durable containers that can be used, returned, and reused again and again. With no app, card tap or deposit required, RePlay makes reuse a simple part of everyday shopping. Customers simply return their empty containers to an in-store Smart Bin, where they are collected, professionally cleaned and returned to circulation. It's an easy way for shoppers to help reduce packaging waste and be part of a more circular future.
Ask your local supermarket if you would like them to trial the RePlay Return system.
Thank you for participating in the RePlay trial. We're looking forward to rolling this innovative program out to other stores.
Let us know what worked well for you and if there are improvements you think we could make.
